How Muck Rack Built A No Cookie Cutter Sales Team

Who would’ve thought that a former theater major could be a top-performing SDR? What about an ex-mortgage salesman? A tarot card reader?

Muck Rack partnered with Vendition to expand their candidate pool beyond the traditional, opening doors for candidates from diverse backgrounds to join their SDR team. Vendition was able to provide these candidates with the careful coaching they needed to leverage their transferable skills for sales success. The partnership proved fruitful for Muck Rack’s sales and recruiting leaders, who found that they were able to work more efficiently with Vendition’s help.

Check out this 6 minute video to learn more about our partnership with Muck Rack.

Looking to grow your SDR team with diverse talent? We can help. Connect with Vendition today.